"'Louder' ~ a feel-good summer anthem!" (DJ Brian Cua Q&A)
This post is one I owe my subject for quite a while and because the Philippines is still feeling the heat of summer (with temperatures nearing 40°F in past April days despite intermittent afternoon rains with the coming of May), therefore – much as I hate the cliché – it's "high time" it goes public.
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1st quarter 2010 and 2011: first, a rewind
"Louder" was one of 5 singles released by Warner-143/Reprise on iTunes back in April-May 2011 as part of early promos for Charice's sophomore album Infinity. "Louder" is an infectious tune, one which I believe connected to a diverse market instantaneously.
It may not be as monumental as "Pyramid" (rel. February and May 2010) in musical range and execution specifically towards the last bars of the song (though "Louder" pretty much ends in a similar way like in the "Whooa-oh-oooh, dance right through the rain!..." overlays and counterpoints, reminiscent of "Pee-ra-meeee-ee-eeed!") – "Louder" is also shorter than "Pyramid" by about 50 seconds.
Nonetheless, the melody and performance of "Louder" rubs off a feeling of liberation on the listener which is manifest in the music video that came out shortly thereafter.
Danceable remixes, sung live
As it was the remix version/s of "Pyramid" (U.S./ February 2010) that first placed Charice on the top charts of iTunes, Amazon and the Billboard Hot Dance/Club charts in May 2010 – there were 9 tracks, then 6, in her Pyramid EP released on iTunes and Amazon (depending on region) created by top American club DJs Dave Audé, and Barry Harris – the album version launched on The Oprah Show three months after the EP didn't fail expectations either.
2010 had 18-year old Charice actually singing her "Pyramid" (and "I Love You") remix versions live, multiple times in bars and radio promo tours across the U.S., including as Patti LaBelle's opening act at the Milwaukee PrideFest in June.
There are probably more similarities than differences between "Pyramid" and "Louder" despite different sets of songwriters for each, and being dance/danceable tunes stands out as the most obvious.








